O.N.S - Branding Design
Onassis is an NYC-based, direct-to-consumer menswear label for minimalists, explorers, and creators. Their manufacturing facilities are in Asia, premier concept flagship is in New York City, and also have a store and showroom in Tokyo. With these cornerstones as their foundation, their goal is to steadily grow and expand international reach. With that brand objective in mind I wanted to create a timeless branding that elevates and that emphasizes craftsmanship.